More viewers are watching videos online than ever before!  On an average day in December 2010, according to a report by comScore.com, more than 88.6 million people watched video online. That figure was up 32 percent from the year before. Total viewing sessions in the same time period were 5.8 billion, which was up 13 percent from Dec. 2009. The report states, "The average American spent more than 14 hours watching online video in December, a 12 percent increase from last year, and streamed a record 201 videos, an 8 percent increase."  

"Video ads now reach 7 out of 10 Americans online and nearly 1 out of 2 Americans nationwide each month," as reported in comScore.com's 2010 US Digital Year in Review.  5.9 billion ads were published on networks, averaging 40 ads per viewer. This trend of online viewing was evidenced in the weeks leading up to the Super Bowl when many advertisers previewed their Super Bowl ads online.

TubeMogul, one of the nation's top video ad networks just raised $10 million dollars in October of 2010 to expand their video ad platform, making it bigger and better, according to an article in Business Insider.  Revenues for 2010 were expected to come in at 10 million dollars.  Video advertising accounts for one in six videos viewed online.

Metro Brokers TV, a successful online video platform for real estate news, showcases businesses to stimulate new customers and build customer loyalty.  "A professional video marketing company can put you at the top of the Google search page," said Dirk Freeman, President and Operations Director for IPTVBoyz, a video production company based in Denver, Colorado. "We can professionally produce 2-3 minute interviews to inform, educate and motivate local customers."  Online video advertising can deliver content directly to the customer through online searches when they are looking to buy a home or any product.  

Contact IPTV Boyz to find out more about video advertising at 303-800-1006 or email at trish@iptvboyz.com.

photo credit: Igor ™

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Posted in Technology And You, Marketing, Real Estate Trends

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