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Location-Based Advertising Now Available at Realtor.com

Today, Lat49, the premier location-focused ad platform, and Move, Inc., the leader in online real estate, announced Lat49 location-focused display advertising opportunities are now available on the Move Network of real estate websites.

As part of the agreement, Move Network advertisers can now display their retail locations on a map relevant to the individual properties consumers are exploring as they search on Move Network website, Realtor.com. This same functionality is also available to advertisers without location-driven businesses, and can be branded to a national, state or DMA level.

"We're pleased to deliver hyper-local digital marketing and branding opportunities to advertisers enabling them to reach the largest and most engaged online audience of consumers searching for properties in thousands of neighborhoods throughout the country," said Matthew Moore, Move, Inc., executive vice president of sales and marketing. "We expect consumers will appreciate being able to easily locate a favorite coffee shop, bank, hotel or other local service as they're searching for their next home, and as they consider whether or not a specific neighborhood is right for their needs. We look forward to connecting consumers with our advertisers on the local and national level using these latest location-targeted advertising products from Lat49."

Read more in the official press release.




Posted on May 29, 2010 11:01:35 by Blog Author Scott.Shields
Scott.Shields
View my profile http://www.metrobrokerstv.com/location-based-advertising-now-available-at-realtor-com

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