Many businesses use an exclusive email address for all their social profiles.  Doing so helps you manage all correspondence that comes from your Social Media efforts so you can specifically address them.  It also cuts down on spam in your regular email.

This address can be passed along to new social media managers, as employees change, and can be used as the Facebook profile for whoever manages it.

This tip came from Social Media Power.com, by Deltina Hay.

photo credit: Great Beyond

Posted in Marketing, GenX GenY

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